Search result(s): 61 - 75 of 168 » Department » Mass Communication

a comparative study on "the importance of pidgin english in broadcasting"

(A CASE STUDY OF THE ESBS ENUGU)

The study or objective is to provide a common and natural language, regardless the earth ethnic group. Any communication or presenter needs feedback from his or her audience to make sure that the message disseminated has gone across and to achieve that, the communicator needs to select the language that will interest or that will be more understan... Continue Reading

Mass Communication

an appraisal of traditional media of communication in rural mobilization

(A CASE STUDY OF NENWE TOWN)

It is on the bases of this question that this research study proposes to highlight the salient objective philosophy of the traditional media as well as identifying the basic traditional communication tool or artifacts / its appraisal as implemented by Nenwe town in achieving effective mobilization of its citizenry. Continue Reading

Mass Communication

an evaluation study on the impact of colour representation in magazine advertising

(A CASE STUDY OF ANAMBRA STATE POLYTECHNIC OKO)

The relevance of this study is that there is the need for colour representation to aid quick recognition and readership at adverts and in the process of the advertising. It would be also of immense assistance to the magazine advertisers in designing. Continue Reading

Mass Communication

the role of esbs radio on rural development of obuoffia awkunanaw in nkanu west l.g.a

(A CASE STUDY OF ENUGU STATE BROADCASTING SERVICE RADIO)

Rural development is a very important aspect in the development of a nation nd for a nation to develop very well, it must reach the rural dwellers and the rural masses must be aware of the developments and for the government to reach the rural populace they have to use certain strategy like through the media or going to them face ... Continue Reading

Mass Communication

information technology and the changing role of mass media in nigeria

In this study, the researcher examined the impact of information technology (IT) on media development in Nigeria. Towards this end, the researcher randomly selected 78 staff of radio Nigeria and the guardian newspaper to form the study sample. The 78 members of the study sample were given 78 copies of structured questionnaires to complete. Their re... Continue Reading

Mass Communication

the role of modern technology in achieving communication efficiency in nigeria

(AKPOMUKE LEWIS. OGHENECHAVWUKO || MC/H2002/056)

In this topic of study , the role of modern technologies in achieving communication efficiency, its very unfortunate and most painful that as the rest of the world are now in the modern information technology, Nigeria and in fact the whole of African continent is still so abysmally bondaged and far from this information paradise and communication ... Continue Reading

Mass Communication

the impact of using celebrities in television advertisement

(A STUDY OF PEPSI SOFT DRINK IN BENIN METROPOLIS)

The focus of this work is on the impact of using celebrities in television advertisement. Thus to ascertain whether celebrities in adverts enhance sales is the prime motive/factor in the execution of this research. Chapter one looks at the introduction rationale of the study and the scope. Continue Reading

Mass Communication

mass media coverage of rural development news

(A CONTENT ANALYTICAL STUDY OF THE GUARDIAN, DAILY CHAMPION, PUNCH AND DAILY STAR NEWSPAPERS)

Suffice it to say that a lot of research has been made in the area of the role of mass media in national development as well as rural development. The incontrovertible point has been that there can be no meaningful national development without rural development as an off shoot and most integral part of a country, the need for priority in rural tr... Continue Reading

Mass Communication

the impact of news commentaries on radio listeners

(A CASE STUDY OF FEDERAL RADIO CORPORATION OF NIGERIA ENUGU)

The aim of this research project is to know the essence of radio commentaries and its impact on the listeners. The project stars with information which given insight into the historical back ground of news commentaries. Continue Reading

Mass Communication

the role of public relations in enhancing customers" sati station

(A CASE STUDY OF NIGERIAN AIRWAYS ENUGU )

This study is aimed at pointing out the function of pubic relations officer in customer’s satisfaction in Nigeria Airways Enugu. Research method: The data for this study were collected through questionnaire. Continue Reading

Mass Communication

solving the problem of perennial cash scarcity (among workers) through the membership of ctls

(A CASE STUDY OF ENUGU METROPOLIS)

The work examined factors such as medium, interpersonal communication, exposure objectivity and sycophancy to clear. Curtly determine the effective impact of the mass media political news in mobilizing people in Enugu metropolis. Useful theories and the literature that constitute the basic framework of the study were examined. Continue Reading

Mass Communication

influence of product packaging on consumer buying prefrence

(A CASE STUDY OF ABA METROPLIS)

The topic of this research work the Influence of Product Packaging on Consumer Buying Preference in Aba Metropolis, Abia State. This study was carried out to investigate the influence of product packaging, on the purpose of this the question experimental research design was adopted to study consumers towards various product packaging. Continue Reading

Mass Communication

viewer ship of television programmes in enugu state

(CASE STUDY OF ENUGU SOUTH LOCAL GOVERNMENT)

This research work was carried out in order to find out what the populace of Enugu South thinks or feels about television programmes in Enugu State. The research also attempted to look into other peoples work related to the research topic. During research, the people of Enugu South were used as the populace of study; questionnaires were the majo... Continue Reading

Mass Communication

trend in the use of human models in the nigeria advertising industry

This research focused on Trends in the use of Human Model in the Nigeria Advertising Industry. This study consists five chapters, the first chapter cover and introduction of study. The research problem, objectives of the study, formulation of hypotheses, the significance, the limitations and the scope of the study was also tested in this ch... Continue Reading

Mass Communication

the role of the press in a democracy (the press in perspective

The study deals with the analysis of the role of the Nigerian press in the democratic struggle in Nigeria. The research method used was the survey method, with the questionnaires and interview as the method for data collection. The study kicks off from the definition of democracy as the government of the people by the people and for the people,... Continue Reading

Mass Communication

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