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an evaluation of the contributions of insurance companies in the economic development of nigeria


The role of the insurer in any polity is that of bearer of risks. In other words, the populace can feel insulated from risks when they take advantage of insurance to rely on when the unexpected strikes. It is for this reason that the federal government mooted the idea of an insurance company in the late 60s which is today known as NICON Ins... Continue Reading

Business Administration

the impact of celebrity endorsement on consumer buying behaviour


Celebrities are the personalities that are well known in public either because of their credibility or of their attractiveness or because of both of these. To leverage this, advertisers use celebrities in their advertisement to increase the effectiveness and heighten the credibility of commercials. Continue Reading

Business Administration

insurance companies and their impact on economic development of nigeria

Business produce goods and services to satisfy the demand of customers. Much as these businesses declare profit year-in-year-out, they also face element of risk and uncertainties that may causes losses. This includes fire, theft, damage by artificial or natural agents and so forth. The business men in the olden days engage into economic act... Continue Reading

Business Administration

impact of capital market performance on economic growth in nigeria

This study examines the impact of Capital Market performance on economic growth of Nigeria for the period 1983 “ 2010. Economic growth was proxied by gross domestic product while capital market performance was measured by market capitalization, total new issues, volume of transaction and listed equities. Data was collected using secondary s... Continue Reading

Business Administration

assessment of local government and service delivery

Local government plays a crucial role in the delivery of services to the citizenry. The success of any local government is its ability to utilize its human and material resources to achieve the desired objectives i.e. rendering needed services to the community. Continue Reading

Business Administration

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