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EFFECTIVE MARKETING STRATEGIES FOR IMPROVED PERFORMANCE OF NON - DURABLE CONSUMER PRODUCTS

A CASE STUDY OF OMO DETERGENT

ABSTRACT    This research project is very crucial study for unilcuer Nigeria Plc.  The study was motivated by the necessity to improve performance of Omo detergent through effective marketing strategies.  This research project was aimed at the following:a.   &nb...

Marketing Type: PROJECT

📄 73 pages | 🧠 8410 words | 📚 5 chapters

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NIGERIA JUDICIARY SYSTEM PROBLEMS AND WAY OUT

NIGERIA JUDICIARY SYSTEM PROBLEMS AND WAY OUTCHAPTER ONE1.0Introduction        The Judiciary represents the court system in the land, it symbolizes judges and justice. It is the third arm of any modern government. This was popularized by Montesquieu, the French ...

Law Type: PROJECT

📄 65 pages | 🧠 8019 words | 📚 5 chapters

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ASSESSMENT OF THE ROLE OF TERTIARY EDUCATION TRUST FUND (TET-FUND) ON THE DEVELOPMENT OF TERTIARY EDUCATION IN NIGERIA

ABSTRACTThis research work is on the Impact of Tertiary Education Trust Fund on the Development of some selected Tertiary Institutions. Education in Nigeria has been facing a lot of challenges and problems which affect the standardization of the sector for many years. Despite the effort of the pa...

Administration Type: PROJECT

📄 97 pages | 🧠 8425 words | 📚 5 chapters

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ASSESSMENT OF THE LEVEL OF FARMERS‟ PARTICIPATION IN THE SUCCESS OF KOGI STATE COMMERCIAL AGRICULTURAL DEVELOPMENT PROGRAMME

ABSTRACTThe Kogi State Commercial Agriculture Development Programme (KSCADP) was established as part of the government transformation programme in the agricultural sector. The KSCADP was expected to facilitate farmers‟ stakeholders with access to credit facilities so as to boost food/cash crops...

Administration Type: PROJECT

📄 81 pages | 🧠 6507 words | 📚 5 chapters

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APPLICATION OF OPERATIONS RESEARCH IN THE STUDY OF THE ANNUAL GENERAL MAINTENANCE PRACTICE OF THE CEMENT COMPANY OF NORTHERN NIGERIA (CCNN) LIMITED SOKOTO

ABSTRACTCement is literally the Cornerstone of today's building and civil engineering industries throughout the world. The demand for cement in Nigeria far exceeds the supply from the local industry. The local industry has a total installed capacity of 5.42 million tons per annum. As at 1984, the...

Administration Type: PROJECT

📄 99 pages | 🧠 11963 words | 📚 5 chapters

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EFFECT OF RESVERATROL ON CHLORPYRIFOS-INDUCED COGNITIVE IMPAIRMENT IN SWISS ALBINO MICE

ABSTRACTChlorpyrifos (CPF) is thought to cause oxidative injury in both humans and animals via the formation of free radicals. Exposure to CPF at doses that did not result in overt clinical symptoms has been reported among pesticide applicators and other farm workers thereby constituting an impor...

Medicine Type: PROJECT

📄 96 pages | 🧠 12769 words | 📚 5 chapters

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ANALYSIS OF THE CONTRIBUTION OF INSURANCE COMPANIES TO THE GROWTH OF SMEs: A CASE OF NATIONAL INSURANCE CORPORATION

A CASE OF NATIONAL INSURANCE CORPORATION

ABSTRACTThe purpose of this study was to establish the relationship between the contributions of insurance companies and the growth of SMEs in NIC basing on the following objectives; to examine major factors that affects the growth of SMEs; to assess the contribution of insurance companies to the...

Insurance Type: PROJECT

📄 63 pages | 🧠 10689 words | 📚 5 chapters

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SURVEY OF INFORMATION AND COMMUNICATION TECHNOLOGY INFRASTRUCTURE IMPACT IN SECONDARY SCHOOLS

ABSTRACTInformation technology is the use of computer and other telecommunication device in processing data. It is also a systematic method of applying scientific knowledge to problem solving. This project considers the evaluation of information technology usage in secondary schools. With the use...

Computer Science Type: PROJECT

📄 65 pages | 🧠 9382 words | 📚 5 chapters

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ASSESSMENT OF THE IMPACT OF WARD DEVELOPMENT PROJECTS ON GRASSROOTS DEVELOPMENT IN KONTAGORA AND MAGAMA LOCAL GOVERNMENT AREAS, NIGER STATE

ABSTRACTThe study examined the extent to which Ward Development Projects impacted on grassroots development in the two areas under study. The study made use of interviews, observations, questionnaire and official documents of government relating to the ward development policy to obtain primary da...

Administration Type: PROJECT

📄 86 pages | 🧠 12621 words | 📚 5 chapters

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CLASS STRUGGLE (A CASE STUDY OF FESTUS IYAYI’S VIOLENCE AND ANIMATA SOW FALL’S THE BEGGARS’ STRIKE)

ABSTRACTThe Concept of Class struggle describes the constant conflict among the existing strata in every society. The purpose of this academic research is to explore the meaning and important of class struggle in the context of the selected texts. The theoretical framework for this research is th...

English and Linguistics Type: PROJECT

📄 65 pages | 🧠 7062 words | 📚 5 chapters

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STRUCTURAL DETAILING OF A REINFORCED CONCRETE STRUCTURE - DUPLEX

BUILDING FOR MR. INNOCENT I. AZUOBU IN NO 12 UGO - DAN STREET AZUIYIOKWU ABAKALIKI

PREFACEIn structural detailing, the project is initiated by the structural engineer. The architectural drawings are prepared by the architect to the required scale and specification given to him by the client.The structural engineer designs the structural frame work of the building and specificat...

Civil Engineering Type: PROJECT

📄 40 pages | 🧠 4045 words | 📚 6 chapters

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AN ARCHAEOLOGICAL INVESTIGATION OF OLD GAWU SETTLEMENT SITES, ABAJI AREA COUNCIL, ABUJA, NIGERIA

ABSTRACTThis research entitled An Archaeological Investigation of Old Gawu Settlement Sites, Abaji Area Council Abuja, Nigeria was carried out on settlement sites located on the hilltop that makes up the Gawu ridge and also at the foot of the hill. The research is a conscious attempt to reconstru...

Arts Type: PROJECT

📄 86 pages | 🧠 10663 words | 📚 5 chapters

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THE IMPACT OF TESTIMONIAL USE ON ADVERTISING EFFECTIVENESS

A CASE STUDY OF KANU NWANKWO IN PEAR MILK ADVERTISMENT

ABSTRACTThis study is taken to determine if the use of testimonials in advertisement can influence the consumers buying behaviour.The technique of using testimonials in advert is now the latest in vogue in advertising industries but the extent it affects the consumers buying behaviour lacks adequ...

Mass Communication Type: PROJECT

📄 85 pages | 🧠 8556 words | 📚 5 chapters

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THE LEGAL PERSPECTIVE TO CAPITAL RECONSTRUCTION OF BANKS IN NIGERIA

ABSTRACTIt is generally accepted that banks are inevitable component of an economic system and that the capital of a bank is the foundation on which it stands. This foundation has continued to witness dynamic changes leading to crisis that often threaten to rock the foundation of our banking syst...

Law Type: PROJECT

📄 100 pages | 🧠 12027 words | 📚 5 chapters

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PROTECTION OF THE RIGHTS OF INDIVIDUALS IN ARMED CONFLICT SITUATION A COMPARATIVE ANALYSIS OF ISLAMIC AND INTERNATIONAL HUMANITARIAN LAWS

ABSTRACTThe fundamental target of both Islamic law of war and international Humanitarian law is to protect the Rights and Persons of both combatants and non-combatants during and after the hostilities thus, the amount and extent of violence applied in war must be limited to achieving military obj...

Law Type: PROJECT

📄 81 pages | 🧠 8966 words | 📚 5 chapters

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