Search result(s): 1 - 15 of 168 » Department » Mass Communication

the impact of news commentaries on radio listeners

(A CASE STUDY OF FEDERAL RADIO CORPORATION OF NIGERIA ENUGU)

The aim of this research project is to know the essence of radio commentaries and its impact on the listeners. The project stars with information which given insight into the historical back ground of news commentaries. It processed to examine the impact news commentaries creates to this listens and the distinguishing features. It then derives ... Continue Reading

Mass Communication

impacts of the electronic media in the economic development of nigeria

(A CASE STUDY OF ENUGU STATE BROADCASTING SERVICE ENUGU)

The Enugu State Broadcasting Service (ESBS Radio I) Enugu like many other electronic media establishment in Nigeria has been carrying out its communicating functions of informing, educating, entertaining, persuading and public enlightenments and advertisements and other social programmes using the social scientific methods of questionnaire survey a... Continue Reading

Mass Communication

the role of broadcasting in the rurla development

(A STUDY OF ESBS RADIO ENUGU)

Rural development of my kind in any place can only be meaningfully achieved through a well “ planned and executed complex interaction of many economic and non economic variables. In the course of this study, the press here is faced with the obligation of bettering the lives of the rural communities though the packaging of information on how to ... Continue Reading

Mass Communication

advertisers preferences of media channel problems, choice, and reasons

(A COMPARATIVE STUDY OF DAILY SUN NEWSPAPER AND NEWSWATCH MAGAZINE)

This research is on Advertisers Preferences of Media Channels, Problems, Choice and Reasons (A Comparative Study of Daily Sun Newspaper and Newswatch Magazine). This study is designed to find out the level of preferences of different advertisers towards Daily Sun Newspaper and Newswatch Magazine. This study is divided into five chapters in order to... Continue Reading

Mass Communication

attitude of female mass communication students towards journalism as a career

This research though not carried out to prove or disprove any already existing theory in mass communication still has contributed to the shock of knowledge in the area of mass communication studies. It has been emphatically proved that female student journalist do not have negative attitude towards practicing journalism on graduation, though certa... Continue Reading

Mass Communication

the impact of advertising on the marketing of global system for mobile (gsm) communication in enugu state

(A STUDY OF MTN NIGERIAN COMMUNICATION LIMITED)

This study is to identify the impact of Advertising on the marketing Global system for mobile (G.S.M) Communication in Enugu a case study of MTN Nigeria Communication Limited. The main purpose of this research among others is to know the important and benefit of advertising to the general public such as those in the top position both federal,... Continue Reading

Mass Communication

the role of print media communication in sports development

(A CASE STUDY OF ENUGU STATE)

The research found out that most sports lovers in Nigeria cannot find an alternative to print media, therefore need a steady supply of communication medium to the libraries for sports knowledge enhancement. The research also reveals that many people buy only newspapers and magazines which carry detailed sports news around the world. Continue Reading

Mass Communication

the role of modern technology in achieving communication efficiency in nigeria

This global modern technologies in the nineties had been such a glaring and widely exciting experience. This leaves no body even a Thomas in doubt of what situation and trend will look like even as we are now in the 21st century. Expectedly, there will be an era of complete and total information revolutionary Age. This period which is entire wo... Continue Reading

Mass Communication

the effect of good public relation and organized promotions on the achievement of marketing objective

(CASE STUDY OF NIGERIA BREWERIE PLC)

This study aims at identifying the variable that inhabit the achievements of marketing objectives of firms and organization. By so doing the researcher desired to investigate the effect of good public relations and promotions of companies using Nigeria Breweries Plc, as case study. The Researcher used simple random sampling and stratified sampl... Continue Reading

Mass Communication

the impact of management communication for effective organizational performance

(A CASE STUDY OF ANAMMCO ANAMBRA MOTOR MANUFACTURING COMPANY LTD)

The focus of this study is “the impact of management communication for effective organizational performance” with particular reference to ANAMMCO, Enugu. Continue Reading

Mass Communication

newspaper coverage of foreign news in nigeria

(A CONTENT ANALYSIS OF DAILY CHAMPION AND VANGUARD NEWSPAPER)

This study which is aimed at finding out Nigeria press coverage for foreign events both daily champion and vanguard has revealed three outstanding result. It has revealed that both daily champion and vanguard shows that great interest in the development of foreign countries even through both papers covers more negatives news about foreign countries... Continue Reading

Mass Communication

the role of public relations in building corporate image

The study have a picture of the centrality of public relations manager in Nigerian Airways Enugu. Bases on this, the public relations manager in this organization is urged to keep up the job he is performing in building the corporate image of the organization. This is important because the more satisfied the publics are, the more the chances of a... Continue Reading

Mass Communication

the impact of news commercialization on management of broadcast media in nigeria

(CASE STUDY OF NIGERIA TELEVISION AUTHORITY (NTA) ENUGU)

This research project examines the implications of news commercialization on management of broadcast Media in Nigeria with emphasis on NTA Enugu. Thus, the issue at stake on this topic is to find out what impact does news commercialization has on the Mass audiences even when media claims to be the watch dog of the society. Therefore, media shoul... Continue Reading

Mass Communication

the role of public relations in enhancing customers" sati station

(A CASE STUDY OF NIGERIAN AIRWAYS ENUGU )

This study is aimed at pointing out the function of pubic relations officer in customer’s satisfaction in Nigeria Airways Enugu. Research method: The data for this study were collected through questionnaire. Continue Reading

Mass Communication

the effects of tobacco advertising on youths

(A CASE STUDY OF STUDENTS OF INSTITUTE OF MANAGEMENT AND TECHNOLOGY)

This study is aimed at evaluating the effect of tobacco advertising on youths, using student in Institute of management and Technology as a case study. The work opens up in chapter one and contains the background of the study, statement of the problems objectives of study, research questions, significance of the study and limitation of the study.... Continue Reading

Mass Communication

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