Search result(s): 1 - 15 of 168 » Department » Mass Communication

the impact of advertising in a corporate organization

(A CASE STUDY OF FIRST BANK OF NIGERIA PLC)

The purpose of this study is to X-ray the uses of advertising in a corporate Organization in its areas of operation which mainly publics. But as a result of some constraints, this work has to be limited to the first Bank of Nigeria PLC only which is the case study. Continue Reading

Mass Communication

public relations as a tool for conflict resolution in nitel enugu territorial office

A public relations is the acts of employing effective communication to build sustain and defend organization’s reputation among both its internal and external publics. Remarkably which any organizations public image receives a high rating bases on the foregoing attributes it translates into increased public confidence patronage good will higher... Continue Reading

Mass Communication

the impact of management communication for effective organizational performance

(A CASE STUDY OF ANAMMCO ANAMBRA MOTOR MANUFACTURING COMPANY LTD)

The focus of this study is “the impact of management communication for effective organizational performance” with particular reference to ANAMMCO, Enugu. Continue Reading

Mass Communication

nigeria"s image and the place of the public relation in its reconstruction

(A CASE STUDY OF THE PUBLIC RELATION PRACTIIANCERS IN ENUGU URBAN)

Nigeria’s image to foreign countries over the years does not hold water, hence the choice of the topic. This work is emphasizing on how the public relations can help in reconstructing Nigeria’s image abroad. Nigeria got her independence for over forty tow years and ever theory had been battling with the problems of reconstructing its image bo... Continue Reading

Mass Communication

public relations as a stimulus of increased productivity in business organization

(A CASE STUDY OF ANAMMCO)

Public relations is a deliberate planned and sustained effort to maintain mutual understanding between an organization and its public. Big business no doubt recognized albeit hard way the importance of public relations in the day to day running of their business. However, there is the nation in many quarters that public relations does not yield any... Continue Reading

Mass Communication

language problems in nigeria broadcast media

This study stands to achieve the following purpose. To study the language problems of multilingual society. To know the origin and nature of language. To choose the language that is suitable for communication e.g broadcast media in Nigeria. To establish one and only language as an indigenous language throughout the country for proper and effectiv... Continue Reading

Mass Communication

the role of public relations in community banking

(A CASE STUDY OF NNEBUIFE COMMUNITY BANK NIGERIA LIMITED ENUGU)

Public relation could be defined a deliberate planned and sustained effort to establish and maintain mutual understanding between an organization and its public. The purpose of this study is to find out a how public relation Continue Reading

Mass Communication

the influence of western television programme on the cultural values of nigeria youths

(A CASE STUDY OF CARITAS STUDENTS, ENUGU)

This study probes the impact which Tv has on the cultural values of the Nigeria youths. It specifically tackles the impact of western Tv programes on Nigeria University students. The research posits that the current trends in cultural behaviour of youths in Nigeria as observed among Caritas student Enugu is significantly associated with their perce... Continue Reading

Mass Communication

influence of media ownership on professionalism

This project is based on the theoretical and practical study of the media ownership on professionalism. In this work, I reevaluate the two types of the media-that is, government ownership and private ownership (Minaji System Television Obosi and Nigerian Television Authority Enugu) with a view to recommending a more effective ownership that is, t... Continue Reading

Mass Communication

the role of radio in improving the educational system in enugu state

(A CASE STUDY OF ESBS/IMT POLY AIR PROGRAMME)

The purpose of this research is to find out the role the radio programme, ESBS/IMT Poly-Air has played in improving the educational system in Enugu State. This work is divided into five chapters for a critical examination. The introduction gives an insight to the topic, the problems which is intended to discover, objections and importance of the... Continue Reading

Mass Communication

the effects of media programme on rural development

(A CASE STUDY OF ESBS, NU OHA PROGRAMME)

This study is aimed at critically examining the effects mass media on rural development. The work also includes the origin of the programme, literature review, statement of the research problem. The hypothesis and the research methodology of the study, equally included are the data analysis, data interpretation, results, discussion as well as bibli... Continue Reading

Mass Communication

the effect of good public relation and organized promotions on the achievement of marketing objective

(CASE STUDY OF NIGERIA BREWERIE PLC)

This study aims at identifying the variable that inhabit the achievements of marketing objectives of firms and organization. By so doing the researcher desired to investigate the effect of good public relations and promotions of companies using Nigeria Breweries Plc, as case study. The Researcher used simple random sampling and stratified sampl... Continue Reading

Mass Communication

an appraisal of traditional media of communication in rural mobilization

(A CASE STUDY OF NENWE TOWN)

It is on the bases of this question that this research study proposes to highlight the salient objective philosophy of the traditional media as well as identifying the basic traditional communication tool or artifacts / its appraisal as implemented by Nenwe town in achieving effective mobilization of its citizenry. Continue Reading

Mass Communication

an assessment of mass media"s role in supporting women employment campaign in nigeria

The campaign for women employment and emancipation in Nigeria has taken a new dimension sequent to the new development in the literacy level of our women and the level of development in mass media. The right of women have been severally abused and neglected. Women have been relegated to the background and kept about from the scheme of things simpl... Continue Reading

Mass Communication

the role of mass media in anti-child abuse and trafficking campaign

(A CASE STUDY OF OWERRI METRO-POLIS)

This study on the role of the mass media in anti-child abuse in Nigeria. A survey of Owerri metropolis. The study is aimed at addressing the role of the media on their campaign against child trafficking and abuse in Nigeria and to examine their effort being made as well, and also to have an overview of their encumbrances and their performance so fa... Continue Reading

Mass Communication

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