The study was focused on readership habit of female staff of Nnamdi Azikiwe University Teaching Hospital, Nnewi. The survey research method was adopted, and the researcher obtained a sample of 288 from the population of the study from whom data were obtained and analyzed. Data collected were presented in table and analyzed in simple percentage find... Continue Reading
This study was designed to critically examine “the role of the press in Nigeria’s polarization and National Development” The method of content analysis was adopted and also, three Nigerian daily newspaper were selected. This include, the New Nigeria Newspaper a federal Government owned newspaper published in Kaduna state, The National con... Continue Reading
The objectives of the study were to examine the effect of news commercialization on the public. A case study of the federal radio corporation of Nigeria to achieve the aim the research studied a sample size of 200 respondents chosen from the population of Enugu metropolis. Continue Reading
This study is aimed to ascertain the impact of Mass Media Campaign aimed at curbing the spread of the disease Aids among teenagers in Benin City. The objective of the study is also to find out through sample survey whether the teenagers are really getting sufficient information about AIDS blue so as to enable them inform their opinion about the di... Continue Reading
In times past, a great deal of research has been carried out at various levels in the impact of Television on the socialization process of children in several parts of the world by mass communication scholars Contrary what is regarded as the norms, this present study is specifically addressing itself to the positive contribution made by televisio... Continue Reading
The topic of this research work, assessing the operational problems of private broadcasting media in Nigeria is self emphatic and the research focus on the private broadcasting media of Umuahia North, Abia State Nigeria. Private broadcasting media depends to a large extent on the government and the private media owners reason that the government wh... Continue Reading
This study is an investigation carried out in order to find the impact of adoption of advertising as a survival strategy in mass media organization. This study was carried out in mass media organization and based on case study of Nigeria Television Authority (NTA) Enugu. Continue Reading
his study treats or focused on sales promotion as a panacea for improved sales. The Nigeria Bottling company experience. Using NBC plc 9th mile corners as a case in point. The major problems investigated was to determine whether actually manufacturing companies derive benefits by engaging sales promotions and other business incentives. Continue Reading
Rural development is a very important aspect in the development of a nation nd for a nation to develop very well, it must reach the rural dwellers and the rural masses must be aware of the developments and for the government to reach the rural populace they have to use certain strategy like through the media or going to them face ... Continue Reading
It seems easy to propound idealistically the principle that freedom of expression and that of the press are close to the central meaning of all liberties, it is not easy to establish universally acceptable criteria for freedom of the press. But press freedom has been still is and will continue to be of concern to all the nations of the world consid... Continue Reading
This study is aimed at pointing out the function of pubic relations officer in customer’s satisfaction in Nigeria Airways Enugu. Research method: The data for this study were collected through questionnaire. Continue Reading
Public Relations through sometimes over looked is a concept that is almost as old as mankind, the early man in all his naivety built public relations principles in his action he went in search of food. While the woman held forts in the home he led his life alongside animals in the force that is to say that he maintained cordial relationship betwe... Continue Reading
In this study, the researcher setnut to examine the role of the media in the crusade against global terrorism. Towards achieving this end, 79 staff of two media houses in Nigeria, namely the publishers of the punch and vanguard newspapers were used as the study sample. These 89 members of the study sample were given 89 copies of structured questi... Continue Reading
Media staff welfare and effective journalism in Nigeria look into the problems the Nigerian Journalists face as the carry out their duties. The results of the methodology shows that the media staff are not taken good care of. The journalism in Nigeria based on what is obtainable and that the proper welfare of Nigerian journalists will ensure effec... Continue Reading
My interest in this work its assess the effects of Television programmes on youths. Using a Minaj Broadcast international (MBI) programme Campus Circuit” as a cash study. Television is widely acknowledged as “a powerful medium of age? The is astounding, its visual immediacy gives its audience a feeling of participation more than any other me... Continue Reading