Search result(s): 1 - 15 of 170 » Department » Mass Communication

the role of the media in the crusade against global terrorism

(A CASE STUDY OF THE VANGUARD AND PUNCH NEWSPAPERS)

In this study, the researcher setnut to examine the role of the media in the crusade against global terrorism. Towards achieving this end, 79 staff of two media houses in Nigeria, namely the publishers of the punch and vanguard newspapers were used as the study sample. These 89 members of the study sample were given 89 copies of structured questi... Continue Reading

Mass Communication

the role of third world news agencies in global dissemination of information

(A CASE STUDY OF NEWS AGENCY OF NIGERIA (NAN))

ABSTRACT The main objective of this study is to investigate the role of third world news Agencies in the Global Dissemination of information. The News Agency of Nigerian (NAN) was used as case study. A survey research method was used in the study and a sample of one hundred (100) persons was selected and administered with questionnaire. Continue Reading

Mass Communication

attitude of mass communication students towards journalism as a career

The researcher in this work focused on the Attitude of Mass Communication Students Towards Journalism As a career. It is believed that majority of Mass Communication students from different higher institutions in our country like Enugu State University of Science and Technology (ESUT) and Institute of Management and Technology (IMT), Enugu no long... Continue Reading

Mass Communication

the role of social media in creating of awareness during 2015 general election in nigeria

(A STUDY OF FACEBOOK AND TWITTER)

This study will examine the role of social media in creating awareness with special reference to the actual effect of Facebook and Twitter on voter‘s and the factors determining the behavior and attitudes that an ordinary voter adopts based on available information gotten on the social media. Continue Reading

Mass Communication

the impact of using celebrities in television advertisement

(A STUDY OF PEPSI SOFT DRINK IN BENIN METROPOLIS)

The focus of this work is on the impact of using celebrities in television advertisement. Thus to ascertain whether celebrities in adverts enhance sales is the prime motive/factor in the execution of this research. Chapter one looks at the introduction rationale of the study and the scope. Continue Reading

Mass Communication

influence of media ownership on professionalism

This project is based on the theoretical and practical study of the media ownership on professionalism. In this work, I reevaluate the two types of the media-that is, government ownership and private ownership (Minaji System Television Obosi and Nigerian Television Authority Enugu) with a view to recommending a more effective ownership that is, t... Continue Reading

Mass Communication

solving the problem of perennial cash scarcity (among workers) through the membership of ctls

(A CASE STUDY OF ENUGU METROPOLIS)

The work examined factors such as medium, interpersonal communication, exposure objectivity and sycophancy to clear. Curtly determine the effective impact of the mass media political news in mobilizing people in Enugu metropolis. Useful theories and the literature that constitute the basic framework of the study were examined. Continue Reading

Mass Communication

the role of modern technology in achieving communication efficiency in nigeria

This global modern technologies in the nineties had been such a glaring and widely exciting experience. This leaves no body even a Thomas in doubt of what situation and trend will look like even as we are now in the 21st century. Expectedly, there will be an era of complete and total information revolutionary Age. This period which is entire wo... Continue Reading

Mass Communication

distribution of bread in enugu metropolis problems and prospects

(A CASE STUDY OF MACON’S BREAD)

The modern managers need problem identification and adequate information in these complex conditions of business in order to stay in the market and also to make viable decisions. These information are mostly gathered from effective and efficient research project and it is in these that the decisions are based. In other words, this project resear... Continue Reading

Mass Communication

newspaper coverage of sports news in nigeria: a content analysis of vanguard and nation newspapers

The issue of news coverage in Nigeria has generated interest from all works of life. Argument arise as a result of what is considered inadequate coverage of sports news by Nigerian newspaper. This study analyze the contents of two Nigeria dailies - Vanguard and Nation newspapers with the aim of finding how far they have gone in the coverage of spor... Continue Reading

Mass Communication

advertisers preferences of media channel problems, choice, and reasons

(A COMPARATIVE STUDY OF DAILY SUN NEWSPAPER AND NEWSWATCH MAGAZINE)

This research is on Advertisers Preferences of Media Channels, Problems, Choice and Reasons (A Comparative Study of Daily Sun Newspaper and Newswatch Magazine). This study is designed to find out the level of preferences of different advertisers towards Daily Sun Newspaper and Newswatch Magazine. This study is divided into five chapters in order to... Continue Reading

Mass Communication

the role of modern technology in achieving communication efficiency in nigeria

(AKPOMUKE LEWIS. OGHENECHAVWUKO || MC/H2002/056)

In this topic of study , the role of modern technologies in achieving communication efficiency, its very unfortunate and most painful that as the rest of the world are now in the modern information technology, Nigeria and in fact the whole of African continent is still so abysmally bondaged and far from this information paradise and communication ... Continue Reading

Mass Communication

the impact of women in advertisements

(A CASE STUDY OF DELTA SOAP TELEVISION ADVERTISEMENT)

The observation about the impact of women in television advertisements have for long agitated the minds of people. Sequel to this, these researchers went all out, therefore, to investigate reasons for such impact, the perception of the society towards these roles, and equally tested the pulse of the viewers, x-raying their reaction, feelings and re... Continue Reading

Mass Communication

the role of radio in improving the educational system in enugu state

(A CASE STUDY OF ESBS/IMT POLY AIR PROGRAMME)

The purpose of this research is to find out the role the radio programme, ESBS/IMT Poly-Air has played in improving the educational system in Enugu State. This work is divided into five chapters for a critical examination. The introduction gives an insight to the topic, the problems which is intended to discover, objections and importance of the... Continue Reading

Mass Communication

improving organizations profitability through effective advertising

(A SURVEY OF SOME SELECTED HOTELS IN ENUGU URBAN)

This research work is a survey on the effectiveness of Advertising in the maximization of organizational profit with survey of some selected hotels businesses in Enugu Urban. Among the objectives of this study is to find out whether the advertisement on hotel services and products actually lead to profit increase. This problem is necessary in... Continue Reading

Mass Communication

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