TABLE OF CONTENTS
Title page ii
Approval page iii
Dedication iv
Acknowledgement v
Abstract vi
Table of Contents viii
CHAPTER ONE
1.0 Introduction 1
1.1 Background to the study 1
1.2 Problem statement 4
1.3 Objective of the study 5
1.4 Significance of the study 6
1.5 Research questions 7
1.6 Definition of terms 8
1.7 Research hypothesis 8
1.8 Limitation of the study 9
CHAPTER TWO
2.0 literature review 11
2.1 summary of literature 15
CHAPTER THREE
3.0 research methodology 17
3.1 research method 17
3.2 research design 18
3.3 research sample 18
3.4 data collection 19
3.5 data analysis 20
CHAPTER FOUR
4.0 Data analysis and results 22
4.1 Introduction to data collection and results 22
4.2 General characteristic 22
4.3 Section a- research question for rural populace 24
4.4 Section b âβ¬" research question for media practitioners 33
4.5 Discussion 35
CHAPTER FIVE
5.0 summery and recommendation 40
5.1 Summary and conclusion 40