SECRETARY AS THE IMAGE - MAKER OF A BUSINESS ORGANIZATION

(A CASE STUDY OF NIGERIAN BREWERIES PLC ONITSHA AND OUR LADY’S INDUSTRIES NKPOR-AGU ANAMBRA STATE)

By

AGUNWA BLESSING O.

Presented To

Department of Secretarial Studies

    This study investigated the role of the secretary in the image making of a business organization with particular reference to Nigeria Breweries Plc Onitsha and our Lady’s Industries Nkpor-Agu Anambra State. In pursuance of this objective, the researcher presented and administered questionnaires to the secretaries of the above named organizations.
    The theoretical frame work of the study was provided by review of related and relevant literature. Both questionnaires and library books were used in data collections.  
    Data collected through the questionnaire were presented in tables and analyzed using simple percentages. Form the data collected through questionnaire administered to the secretaries, the researcher found out the following:
    Firstly, most secretaries at the above named organizations possess the standard speed of 100wpm in shorthand and that means that they are first class secretaries, while most of then also have the speed of 50 and 60wpm in typewriting.
    Secondly, the secretaries confirmed that a better conclusive office will enhance their performance, that they should be provided with conducive offices, which will enhance their performance and promote the image of the company.
    Thirdly, most secretaries in the above named organization agreed that the possession of personal and business attributes is very important to a secretary in the discharging of her responsibilities and functions.
    It was also found out that the secretary is really the image maker of the organization, a living dairy for his / her boss and as such it cannot be as over statement to say that the efficiency of a an organization is judged through the performance of the secretary.
    Finally, recommendations were made.

TITLE PAGE
APPROVAL PAGE
DEDICATION
ACKNOWLEDGEMENT
TABLE OF CONTENT
ABSTRACT

CHAPTER ONE
INTRODUCTION
1.1    BACKGROUND OF THE STUDY
1.2    STATEMENT OF PROBLEMS
1.3    PURPOSE OF THE STUDY
1.4    SIGNIFICANCE OF STUDY  
1.5    SCOPE OF THE STUDY
1.6    RESEARCH QUESTIONS

CHAPTER TWO
2.0    LITERATURE REVIEW  
2.1    WHO IS A SECRETARY
2.2    THE QUALIFIED SECRETARY
2.3    TYPIST V SECRETARY
2.4    IMAGE MAKING FUNCTION   
2.5    BUSINESS ATTRIBUTES
2.6    PERSONAL ATTRIBUTES
2.7    SUMMARY OF LITERATURE REVIEW

CHAPTER THREE
3.0    RESEARCH METHODOLOGY  
3.1    AREA OF STUDY
3.2    POPULATION AND SAMPLE SIZE DETERMINATION
3.3    METHOD OF COLLECTING DATA
3.4    QUESTIONNAIRE DESIGN AND ADMINISTRATION
3.5    METHOD OF DATA ANALYSIS

CHAPTER FOUR
DATA PRESENTATION AND ANALYSIS      

CHAPTER FIVE
5.0    SUMMARY OF FINDINGS, CONCLUSION AND RECOMMENDATION   
5.1    SUMMARY OF FINDINGS
5.2    RECOMMENDATION
5.3    CONCLUSION
5.4    LIMITATION OF THE STUDY
5.5    SUGGESTION FOR FURTHER RESEARCH
BIBLIOGRAPHY
QUESTIONNAIRE