PUBLIC RELATIONS AS A TOOL FOR INDUSTRIAL HARMONY

(A CASE STUDY OF CONSTRUCTION INDUSTRY IN ENUGU STATE)

By

CHIAGHANAM CHIOMA CHINWE

Presented To

Department of Mass Communication

There has been a meaningful contribution by researchers on  this subject; public Relations.  So  this project developed after  a series of consultation and research.  In order to put to rest the about is the mind of many as to whether public relation is necessary in an industry or organization, I strongly believe that  the industry is the means through which public  relation is mostly propagated.  More so,  the industry  as a  corporate body has an image to protect  thus the need for an effective public relation unit in  an industry.  
    I have my case study as construction  industry in Enugu state.
    The structure of the  material is family simple. I have five chapters in this project.  Chapter one deals with the introductory  aspect of the  research work, chapter two deals with the review of literature, which  explains the functions and importance of public relation unit in an industry. Chapter three is all about the  research methodology, chapter four is the analysis and interpretation of data while chapter five deals with the conclusion and recommendations for further study.

TITLE PAGE                            II
APPROVAL PAGE                            III
DEDICATION                            IV
ACKNOWLEDGEMENT                        V
ABSTRACT                                VII
TABLE OF CONTENT                        IX

CHAPTER ONE
1.0    INTRODUCTION                        1
1.1    BACKGROUND OF STUDY                1
1.2    STATEMENT OF RESEARCH PROBLEM        3
1.3    OBJECTIVE  OF STUDY                    4
1.4    SIGNIFICANCE OF STUDY                5
1.5    RESEARCH QUESTIONS                6
1.6    FORMULATION OF HYPOTHESIS            7
1.7    CONCEPTUAL AND OPERATIONAL DEFINITIONS8
1.8    ASSUMPTIONS                        9
1.9    LIMITATIONS OF STUDY                9

CHAPTER TWO
2.0    REVIEW OF RELATED LITERATURE;        11
2.1    SOURCES OF LITERATURE REVIEW        11
2.2    THE REVIEW                        11
2.3    SUMMARY OF LITERATURE REVIEW.        12

CHAPTER THREE
3.0    RESEARCH METHODOLOGY                22
3.1    RESEARCH METHOD                    24
3.2    RESEARCH DESIGN                    25
3.3    RESEARCH SAMPLE                    25
3.4    DATA COLLECTION AND ANALYSIS        26
3.5    EXPECTED RESULT                    26

CHAPTER FOUR
4.0    ANALYSIS OF DATA/INTERPRETATION;        28
4.1    INTERPRETATION OF DATA                28
4.2    CONFIRMATION  OF HYPOTHESIS            31

CHAPTER FIVE
5.0    SUMMARY OF FINDINGS AND RECOMMENDATIONS FOR FURTHER STUDY;                    32
5.1    SUMMARY OF FINDINGS                32
5.2    CONCLUSION.                        33
5.3    RECOMMENDATIONS.                    35
BIBLIOGRAPHY                        36
APPENDIX/QUESTIONNAIRE                38