The Role of Religious Tourism in the Development and Growth of Urban Metropolis

(In The Case of Mashhad, Iran)

By

Iman Foruzan

Presented To

Department of Hospitality Management

ABSTRACT 
This  study aims to examine three dimensions of development, namely, economic, environment, and social-cultural issues caused by religious tourism in Mashhad. A quantitative method used to investigate 288 residents’ perceptions who are settled around the Imam Reza holly shrine. Mean and standard division of the variable is calculated to understated to what extend respondents are agreed about positive impacts of religious tourism in terms of economic, environment, and social-cultural development. ANOVA performed  to compare mean scores of economic, environment, and social-cultural dimensions by educational level, income level, and residency lengths. The results show that  from perspective of residents, development of religious tourism provides economic contribution  in Mashhad. In contrast, negative effects of religious tourism are reported by respondents. According to the findings of the study, there is a census about improvement 
of social-cultural issues caused by religious tourism in Mashahd.  According to the ANOVA results, respondents with different educational level have significant different perception about economic impacts. Similarly, perception of respondents about economic, environment, and social-cultural effect of religious tourism varies based on income level and lengths of residency. 
Keywords: Economic, environment, social-cultural, religious tourism 
TABLE OF CONTENTS 

ABSTRACT   iii 
Ã"Z     iv 
DEDICATION v 
ACKNOWLEDGEMENT     vi 
LIST OF FIGURES   x 
1 INTRODUCTION   1 
11 introduction   -  1 
12 Significance of the topic/problem statement   -  2 
13 The purpose of study     4 

2 LITERATURE REVIEW -  5 
21 Tourism development   -  5 
22 Definitions of tourism and tourism development    7 
23 Tourism Trends and Theories   9 
24 Tourism types and forms    11 
25 Tourism and urban planning   16 
26 Different perspectives of tourism development and growth    18 
27 Tourism, conflict and public interest   -  29 
28 Resident’s attitude and tourism planning and development  30 
29 Tourism and sustainability concept    34 

3 CASE STUDY     35 
31 Iran   35 
32 Tourism in Iran    38 
33 Mashhad as the case of study    44 
34 Mashhad’s economy and policies -  47 
35 Demography of Mashhad    48 
36 Religious tourism in Mashhad   48 

4 METHODOLOGY AND DATA ANALYSIS     51 
41 Sample and procedure     51 
42 Data analysis   52 
RESULTS   -  53 

51 Results of reliability analysis  53 
Factor analysis     53 
52 Effect of Religious Tourism    55 
53 Educational level     57 
54 Income level    58 
55 Residency lengths   -  62 

6 CONCLUSION AND DISCUSSION   66 
61 Main findings -  66 
62 Managerial implication   69 
63 Limitation and research direction     70 
REFERENCES   71

LIST OF TABLES 
Table 1: Result of Cronbach Alpha     52 
Table 2: Results of factor analysis    53 
Table 3: Average perspective of resident attitude about development dimensions  55 
Table 4: Compare mean of residents’ perception with different educational level    56 
Table 5: Compare mean of residents’ perception with different income level -  58 
Table 6: Compare mean of residents’ perception with different period of residency   -  61 

LIST OF FIGURES 
Figure 1: Economic impacts of religious according to educational level     57 
Figure 2: Economic impacts of religious according to educational to income level    59 
Figure 3: Environment impact of religious tourism according to income level    60 
Figure 4: Social-cultural impact of tourism according to income level     60 
Figure 5: Economic impact of tourism based on lenghs of residency   -  62 
Figure 6: Environmental impact of tourism based on lenghts of residency     63 
Figure 7: Social-cultural impact of tourism based on time of residency    63 
Figure 8: Trend of tourism development based on Butlers life cycle model  67 

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