PUBLIC RELATIONS AS A MANAGEMENT FUNCTION PROBLEMS AND IMPACT
(A CASE STUDY OF THE ANAMBRA STATE EDUCATION COMMISSION AWKA)
By
KANU GLORIA .U.
Presented To
Department of Mass Communication
ABSTRACT
Public Relations through sometimes over looked is a concept that is almost as old as mankind, the early man in all his naivety built public relations principles in his action he went in search of food.While the woman held forts in the home he led his life alongside animals in the force that is to say that he maintained cordial relationship between his self and the animals in the forest that I think is public relations at its incipient stage.
The beginning in spite of this early Development is Publics Relations the concept seems to have down malpractice especially commission a body charged with the management of an really three hundred secondary school in the state in the state with its man power and other implications.
The Commission and at time the Directors seems them selves and the supreme authority accountable only to them selves with power to make law for the daily administration of the resource at its commend.
To some of these administrations there is little need for public relations input in management decisions since some extent in the art of communication.
The research questions decide from the objective of the study the proposed hypothesis tested. The findings recommendations and conclusion will be seemed in the last part of this work.
TABLE OF CONTENT
COVER PAGE I
TITLE PAGE II
APPROVAL PAGE III
DEDICATION IV
ABSTRACT V
ACKNOWLEDGEMENT VI
TABLE OF CONTENT VIII
CHAPTER ONE
INTRODUCTION 1
ORIGIN OF THE MANAGEMENT 1
PUBLIC RELATIONS 1
SIGNIFICANCE OF STUDY 6
RESEARCH QUESTIONS IN HYPOTHESIS 9
DEFINITION OF TERMS 11
CHAPTER TWO
LITERATURE VI REVIEW 12
CHAPTER THREE
SAMPLE SIZE AND SURVEY DESIGN 18
METHODOLOGY 18
METHOD OF DATA ANALYSIS 20
CHAPTER FOUR
DATA ANALYSIS AND PRESENTATION 21
CHAPTER FIVE
SUMMARY 39
CONCLUSION 40
RECOMMENDATION 40
REFERENCES 42
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