ENSURING POSITIVE CONSUMERS ATTITUDE TOWARDS INSURANCE CONTRACT IN NIGERIA
By
MBAJIEKWE CAROLINE. A. INS/H2003/005
Presented To
Department of
Insurance
ABSTRACT
Insurance contract in Nigeria has progressed tremendously as far as insurance is concerned, Nigerians are easily spurred into action only when they hear that an insurable disaster has befallen on someone or the other, in recent time, there has been proliferation of social clubs, more of these clubs guarantee the payment of fixed sum of money to the dependants of a deceased member, experience has shown that these clubs make the said payment with reasonable dispaten on the death of a member, on the other hand insurance payment condition stresses the satisfaction of certain legal requirement and hence the payment for some time. The important of this study is to ensure positive consumers attitude towards insurance contract. Apart from this, there are other important attached to it, they are as followed.This will be of immense help to the general public to employ a professional, such as broke that will guade them according It will also help the insurance company to observe the effect of non â€" settlement of llairs or delay in settlement of claims
TABLE OF CONTENTS
Title page ii
Certification iii
Dedication iv
Acknowledgement v
Table of content vi
CHAPTER ONE
Introduction 1
1.1 Back ground of study 1
1.2 Statement of the problem 3
1.3 Objective of study 3
1.4 Significance of the study 4
1.5 Scope and limitation of study 5
1.6 Definition of terms 5
CHAPTER TWO
Review of related literature 7
2.1 Meaning and purpose of insurance 7
2.2 The insurance market 9
2.3 Classes of insurance contract 11
2.4 Factors affecting the insurance contract 13
2.5 Consumer attitude towards insurance contract in nigeria
constraints of marketing insurance products 16
2.8 Legal and regulatory constraints 33
Reference 36
CHAPTER THREE
Research design and methodology 37
3.1 Sources of data 37
3.2 Primary sources of data 37
3.3 Secondary data 38
3.4 Population of study 38
3.5 Determination of sample size 39
CHAPTER FOUR
Data Presentation and Analysis 41
CHAPTER FIVE
Summary of findings conclusion and recommendation 57
5.1 Summary of findings 57
5.2 Conclusion 59
5.3 Recommendation / suggestions 60
Bibliography 62
Appendix. 63
