EFFECT OF NATIONAL FINANCIAL INCLUSION STRATEGY ON BANK ACCOUNT OWNERSHIP IN KUDAN LOCAL GOVERNMENT AREA OF KADUNA STATE

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ABSTRACT
The rural populace constitute an integral part of Nigeria‟s population, as such any national economic programme that attempts in any way to foreclose this important segment of the country‟s population will leave much to be desired. This study therefore evaluated the effect of the National Financial Inclusion Strategy (NFIS) on Bank Account Ownership in Kudan Local Government Area of Kaduna State. Survey research design was employed in the study which was cross sectional in nature. The study made use of primary data which was collected using questionnaires administered to the respondents based on a census sampling technique. The data was collected from a total of 187 out of a population of 194 households of the minor settlements of the local government. Descriptive and inferential (parametric) statistics were used to analyse the data collected for the study using the Statistical Package for Social Sciences (SPSS) version 20. Multiple regression tool of analysis was used to test the study‟s hypotheses. The findings revealed that the NFIS microfinance banks‟ branches target have a significant positive effect on bank account ownership among the rural populace of the local government. On the other hand, the financial literacy target and savings target of the programme have insignificant positive effect on bank account ownership among the rural populace of the study area (KudanLocal Government Area of Kaduna State). The study therefore recommended that the CBN should continue to pursue the implementation strategy of the microfinance banks‟ branches target in the rural areas as it has begun. However, the study also recommended that the CBN should review the implementation approach of the financial literacy target and savings target among the rural populace-taking into consideration the peculiarities of the country‟s rural areas; in order to enhance bank account ownership and consequently, financial inclusion among the rural populace in the area, and the country at large by the due date of the programme in 2020.

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