A CRITICAL APPRAISAL OF THE STRATEGIES OF THE EXPORTATION OF MADE IN NIGERIAN GOODS
(A CASE STUDY OF NEPC ENUGU)
By
AYANDELE ISMAILA A.
Presented To
Department of Purchasing and Supply
ABSTRACT
A critical appraisal of the strategies of exportation of made in Nigeria goods is a topic chosen from marketing field.
The research was conducted mainly to examine the strategies as adopted by NEPC in exportation of goods made in Nigeria. For effective research on this topic, both primary and secondary data were used to elicit information from sample studied, the primary source of data were response from the personal interview, while secondary sources from periodical journals and new papers.
Three hundred and fifty person’s were interviewed and the major findings are as follows:
The commandment of the strategies adopted by Nigeria export promotion council.
The positive responses given by respondent in the quest of the research. The strengthening and up grading the status of NEPC. The reduction of institutional bottleneck in export.
TABLE OF CONTENTS
Title Page ii
Approval Page iii
Dedication iv
Acknowledgement v
Table of Contents vi
Abstract viii
CHAPTER ONE
1.1 Introduction 1
1.2 Background of the Subject Matter 2
1.3 Problem Associated with the Subject Matter 3
1.4 The Problem the Study will be Concerned with 4
1.5 Importance of Studying the Area 5
1.6 Definition of Importance Term 6
1.7 Reference 8
CHAPTER TWO
2.1 Literature Review 9
2.2 The Origin of the Subject Matter 20
2.3 Schools of Thought Within the Subject Area 21
2.4 The School of Thought Relevant to the Subject Matter 23
2.5 Difference Methods of Studying the Problem 25
2.6 Summary 27
Reference 29
CHAPTER THREE
3.1 Conclusion 30
3.2 Data Presentation 34
3.3 Analysis of the Data 35
3.4 Recommendation 40
3.5 Conclusions 43
References 46
Bibliography 48
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